Hi Friends,

Even as I launch this today ( my 80th Birthday ), I realize that there is yet so much to say and do. There is just no time to look back, no time to wonder,"Will anyone read these pages?"

With regards,
Hemen Parekh
27 June 2013

Now as I approach my 90th birthday ( 27 June 2023 ) , I invite you to visit my Digital Avatar ( www.hemenparekh.ai ) – and continue chatting with me , even when I am no more here physically

Wednesday, 14 April 2021

SMART MOBS – HOWARD RHEINGOLD


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When I read any book, I scribble my comments / notes in the margins


These reflect my views / opinions about what the author is saying – including my disagreement

Often, my comments are in the nature of telling myself :

Hey ! We should try out this idea in our own business ( Head-hunting / Online Recruitment )

Following are my comments re :


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Page no. xii

·         (21-08-04).

·         Wireless recruitment market of WWJ/JAM.

Page no. xiii

·         Our main idea behind JAM is to give a level –playing field to millions of jobseekers in remote parts of India.

·         Employments too-in never before ways. Thru JAM, more people will give up jobs& more people will find jobs! Churn-rate will go up!

·         Page no. I hope we (WWJ) are the next

·         Strange indeed.

·         This will be our USP.

·         Video- Interviewing will follow JAM-no doubt. 

Page no. xv

·         JAM is mobile internet.

·         R-world

·         Our own value chain -corporates – jobsites –WWJ –MSP~S –candidates Resumes

Page no. xvii

·         Someday, WWJ will “match” patterns of –job-Advt. profile with Resume profiles.

Page no. xviii

·         When everybody submits resume everybody benefits thru Function profile/salary profile etc.

·         e.g.; Increasing chum?

Page no. xix

·         Can WWJ become a real “trust – broker” between candidates & Employers, if both believe in the sanctity & dependability of function – profile? a kind of third –party Rating system

·         So true of WWJ.

 Page no. xx

·         Thru PULL technology, someday, Recruitment Managers will be able to see “salary profile” graphs on their mobiles from wherever they happen to be.

Page no. xxi

·         “1984”all over again?

·         Only today I asked Rena to download email tracking software from

·         WWW. Did them Get.com. (21-08-04).

Page no.1

·         JAM could not be an “unexpected” way-since job alerts were being sent by emails already.

·         Page no. cell-phone integrated with body an extension of body.

·         Hoping other would like it! Common interest group.

Page no. 4

·         Many executives do not like to visit employers office for interview due to fear of “exposure” (-since many candidates are waiting to be interview) They would feel comfortable to get interviewed from their mobile –screens, in total privacy.

Page no. 5

·         Because you can still remain in touch?

·         Will such” impetuousness” drive JAM? Like Mallory`s” because it is there (Mt.Everest)?  or become an OCD –obsessive compulsive Disorder? Reflex action?

Page no. 6

·         When jobseekers get to view salary profile/Desig-profile etc. or JAM /WWJ, they are “participating”-having shared their own data earlier-in a communication process which is not obvious.

·         Hence fresh Graduates will be an important target group for JAM.

Page no.7

·         NTT DoCoMo managed to rope-in these 30 million in 40 months.

Page no. 8

·         Given India1s job seekers this will be true of JAM as well.

Page no. 9

·         In India too, millions of jobseekers are NOT internet-users/Pc-users are growing (2004) at 4 million/vs. mobile users at 24 million/year.

·         Premise of JAM for us it is JAM (job alert mobile)

Page no. 10

·         Someday we will enable JAM subscribers to “forward” their job-alert SMS to others.

Page no.11

·         It is other way around here-in Aug.20004 we have created WWJ and are trying very hard to convince India mobile service providers to offer JAM to their

·         This is why we are willing to share 50% of JAM revenues with jobsites from where we download job advs. They will join us only if they make more money due to JAM. (22-08-04).

Page no. 13

·         This is precisely why I like to present data in graphical from eg: function profile/salary profile/Designation profile/Tenure profile and many others to come. Easy to understand.

·         Someday we will enable jobseekers to search for jobs by click on country/state city & even street maps! 

Page no. 19

·         In India, these (gaming) will remain confined to the children of affluent or youth with money to throw. Although majority of people are idle, they have no money to waste on gaming.

Page no. 21

·         A feeling of “not being wanted.” This is why, on WWJ, we put a picture of a young man with a caption

·         “You Are WANTED.” (Wanted by Employers, of course!)

·         Boosts a person`s self-esteem sense of self-worth.

·         Someday, we will preceded JAM, with subscriber`s own photo-to personalize.

Page no. 22

·         I suppose by now this must have changed

·         Page no. 25 

·         Aneree just turned 13, when she got her cell-phone Anokhee got it when she was 16.

·         We will create dozens of such common interest groups, from members of WWJ.

Page no. 26

·         Feeling of “belonging”

·         Will our function profile “percentile-score” become a MENSA like status symbol amongst executives? How can we bring that about? I suppose this can happen only if Recruitment managers attach importance to this score

·         Fixing-up an interview is quite like “fixing a date.”

Page no. 30

·         WWJ is a virtual community where, by sharing their own personal data, each member benefits from the GROUP-PROFILES this sharing (of personal data) enables, each member to figure –out his own    “STANDING” amongst FEERS

·         Over a period of time, we will use this forum (WWJ) when members will contribute their knowledge to build-up HUGE knowledge Bases

Page no. 31

·         On typical job sites, a person does not benefit from others who have also posited their resumes there.

·         This is where WWJ differs thru its PROFILE-GRAPHS. The greater the no. of members, the richer the sharing of knowledge-base. I hope this aspect will make more & more to “participate & share - a kind of voluntary co- operation.

Page no. 32

·         In WWJ, only those who contribute by sharing their own data (resume) will be able to view the PROFILE of course. We will also “SELL” profile to HR managers.

Page no. 33

·         My challenge will be to convince millions of jobseekers to take “collective Action” of depositing their resume on WWJ, so that all may benefit. But we will not permit FREE RIDERS” to benefit.

Page no. 34

·         Unless a jobseeker renews/re – validates his resume once –a – year, we may not permit him to view the PROFILES but that may not be necessary since unless voluntarily updated frequently a jobseekers PERCENTILE score would get distorted as membership grows.

Page no. 35

·         Increase /decrease in the market value of any given script/share is, by itself (standalone) of little significance, unless compared with increase/decrease in the stock Exchange INDEX. Ever thing is relative.

Page no. 37

·         Yesterday, I send emails to some I persons, who have entered their annual salary as Rs.500/= presumably to be able to view, overall “salary profile.” such few “Black sheep’s would need monitoring- or we will “dis – member “them!! We cannot let them CHEAT the system.

·         Data bases?

·         WWJ?

Page no. 44

·         Re- in forcing a behavior

·         Tomorrow I should send an email to all those who have registered so far on WWJ exhorting them to fill-in “Job pref” & then see the salary profile. I must set in motion a VIRTVOUS CIRCLE. (22-08-04).

Page no. 47

·         Getting thousands to submit Resume on WWJ would be such “collective Action.”

Page no. 48

·         Back in 1958, at uni: of Kansas, I attended a one week course on “programming by punch- cards.” For several years thereafter, I retained that stack of cards!

Page no. 59

·         A parallel “effect” (exponential growth) can be

Ø  Downloading jobs from 10 job sites & delivering to 5 mobile service providers

Ø  From 50 job sites & delivering to 15 service providers.

·         WWJ is in same category.

·         Worldwide, there are 40,000 job sites & 600 mobile service providers – having between them billions of nodes viz: jobseekers & corporates.

Page no. 60

·         In WWJ the “nodes” are

Ø  Millions of jobseekers

Ø  Thousands of employers

·         Page no. 61

·         On internet job sites are “sources” of “content” called job-advs. They are all competing for “users” called jobseekers. Jobsites compete for users to visit them.

·         On WWJ, various graphical profiles are “jointly constructed values.”

·         In Napster, individuals exchanged specific “songs” in WWJ executives will exchange “salary Data” in an aggregated profile witch will benefit all participants. (22-08-04).

Page no. 64

·         If- and when- everybody has his own “Image Builder” it would cease to be a “status symbol.”  By then, we would need to come-up with “Image Booster.”

Page no. 65

·         Obviously when jobseekers submit their resumes on WWJ, they are not “losing” their private/personal data to anyone but, still, everyone gains from everyone else`s data!

Page no. 66

·         What kind of “computing platform “would WWJ need, if it has to daily match a million new job- advs. with 10 million jobseekers job-preferences? 

Page no. 67

·         On WWJ, anyone who downloads his “Image Builder” also gets to download (FREE)-email ID database of 42000 corporates +1000 placement Agencies. I am hoping this “carrot” would generate similar response. In one week 1500 so far!! 80 peace.

Page no. 71

·         If we can deliver function profile graphs ………………………………..

·         On mobiles- and then enable youngsters to

·         MMS their graphs to friends, with a cryptic “GUESS WHO? “ that might ignite!

·         This could be a young person`s” signature”

·         SMS is not an “underused technology” –nor is job- alert a new application but the marriage of these two, I hope would turn out to be a killer App.  

Page no. 72

·         When people submit their resumes on WWJ, it is for their own benefit. They are not providing salary Data for the benefit of others. They have no choice. But everybody benefits never the by viewing “salary- profiles.” (22-08-04).

·         In 2004, Apple`s I Tune has.

Page no. 73

·         We will continue to control the “central sewer” really the only sewers - of WWJ and we have no legal problems because job- Advs. which we download from jobsites are public domain.

Page no. 75

·         No “free-riding” in WWJ! “Benefits” will be scaled according to the amount of personal data each person shares.

Page no. 77

·         I propose to send email circular “jobsites DO Not Remember” our software will remember every job against which a person sent his resume and try to establish “patterns” for each person. Then we will compare “patterns with Resume”!

·         HOW?

·         Track Pattern

·         Recognition

Page no. 78

·         We too have planned to store the names (& resumes) of all the persons who clicked “Apply online” against each interests” They are all interested in same job.

·         No such problem for WWJ.

·         Patterns of “bidding” for a job can be established. Some correlation can also be established vis-à-vis the “job-preferences. In WWJ filling –in “job-preferences” is mandatory.

Page no. 79

·         The ultimate “co-relation” can be established, if we know who/ which candidate got that job! Then we can, statically “predict” who has what chance (probability) of getting any job advs. That would be a truly “killer App.”

·         Every “Apply online “click Rest are “Rejects.”

Page no. 80

·         And dumb terminals.

Page no. 83

·         I believe this fig. is close to 600 million in 2004 & expected to touch 1 billion in 2010 (today’s news)

           (25-08-04).

Page no. 84

·         Compared to this, pointing a remote at a job-advt. appearing on interactive TV and clicking, in order to forward your resume to the Advertiser, would be simple.

Page no. 86

·         Since chips in mobile-phones (or devices) will broadcast (or narrow- cast) their presence to the surrounding area, competent candidates (corporate CEO`s?) can be traced by headhunters, any time!

·         There will be huge information overload assaulting our senses. 

Page no. 87

·         With millions of mobile –phone no`s of jobseekers around the world in its database, what would future hold in store for WWJ? It is frightening!

Page no. 88

·         Electricity flowing thru our houses/cars/roads offices etc. is hardly noticeable!

Page no. 89

·         Sounds great but for some people returning to the relating of their “physical world” after such a may prove unbearably depressing!

Page no. 95

·         This means if my mobile- phone has an URL, I can transmit it to a pc or (interactive) TV nearby- thru which, I can transmit my resume against a job- advt to which I am pointing my mobile.

·         So a recruiter can “click” on a photo a candidate & “browse” him (stalk) anywhere in the world?

Page no. 103

·         In 1967, at L&T we had a 16 k, I BM 1401 which occupied a large room.

Page no. 105

·         Imagine a Recruitment manager interviewing a candidate. He is looking at the candidate’s Resume on computer-screen. Computer flashes “questions” that he should ask the candidate. Computer also “records” & “evaluates” candidate`s answers! (27-04-04).

·         “Not enough jobs” is by far the biggest problem.

Page no. 110

·         To a small extent JAM does this.

Page no. 111

·         Our attempt will be to capture the wisdom/knowledge of thousands of Recruitment managers, by capturing the questions that they ask the candidates & creating a “data base” – a Knowledge base =of such questions, for each “vacancy.” we can also captures the answers given by the candidates. Recruit Guru will be platform for capturing our idea behind making image Builder the new currency of recruitment.   

Page no. 112

·         What wishful thinking! At HIT perhaps! Linking candidates thru mobiles (JAM) is a small step-in the right directioin   

·         Would there be any advantage, in using JAM to “connect”

·         Corporate with corporates? ( e.g.: checking candidate “antecedents”) – candidates with candidates?

Page no. 114

·         If “scale of co-operation” on WWJ goes up to million, there is reason to believe that personal Analytics of JAM (function Graph/salary Graph/ Tenure Graph etc. become the REFERENCE – COORDINATES for jobseekers –and others too.

·         JAM emerging as “EMPLOYABILITY- RATING” system

·         Recruiters & candidates separates by 10, woo miles entering into job- contracts, without first meeting each other.

Page no. 116

·         Function profile/salary profile/tenure profile, are going to become “high quality re commendation” & WWJ will develop a reputation for making these available to corporates (link a Dow/NASDARQ index )

·         I hope some will do this for WWJ.

Page no. 117

·         See “Refer to friend” on WWJ.

Page no. 118

Ø  On WWJ, we plan to show, against each job-advs.,

Ø  No. of job-alerts sent

Ø  No. of candidates who clicked “Apply online” against

·         This is an “implicit” recommendation (we have applied!)

·         We plan to create a personal history of all the jobs against which he ever applied. This “profile” will help our “match. Maker “software to predict, what jobs, he could be interested in. (city wise/ind-wise) Func. Wise/Desig.-wise/salary wise etc. etc.

Page no. 126

·         May be at some time in future, we will create an “popularity index” for each job=advertising  company PI= (No. of jobs x Alerts/job)        this can be company &

·         No. of “send” clicks             displayed dynamically.

·         Could also be called “Reputation Index.” This should be visible to corporation as well to the candidates

·         Will a high Repu. Index of a company makes more candidates to apply?

·         Calling “Reputation” or” popularity” Index, may hurt companies so, we will simply call it a “Response Index”- which is like a raw score- if we compile “Raw scores” of thousands of companies, we can also compute a “PERCENTILE” score!

Page no. 129

·         How can we get thousands of Recruitment managers to start “exchanging notes” about their + via experiences of functional profiles?

Page no.131

·         “Submit Resume” is a tool. “Profiles” are range of services. Thru this “tool,” thousands will cooperate to create there “SERVICES” there is no cheaper way to create there SERVICES.

Page no. 132

·         This is precisely what WWJ/JAM is! And it is only the beginning!

Page no. 135

·         JAM is “untethering the web”

Page no. 136

·         JAM would be one.

Page no. 138

·         Between 2001-2004, approx. $40 billion worth of 3G Network Asserts owned by these companies got sold to Chinese, Indian, Korean, Russian companies for a more $ 3.4 billion, since 3G failed to take off.\

Page no. 139

·         Like asserting right to breathe “air”

Page no. 144

·         I hope WWJ can make jobs- from –around the world, available to employable youths in far flung rural areas of India- and later, to such youths everywhere. (29-08-04).

Page no. 150

·         This would spell death of dozens of industries

·         So, no need for any mobile service provider then JAM would change too. How do we collect fees from JAM users- if there is no HSP? May be by issuing our own “prepaid” card?

Page no. 151

·         I have predicted death of “wires” (inside homes) in my 1988 report “QUOVADIS?

Page no. 158

·         About “half” in India In Aug. 2004, India boasts some 35 million mobiles in a population of over 1010 million.

Page no. 159

·         His is interesting also true of India.

Page no. 160

·         What “esprit de corps” can we invoke amongst India`s jobseekers? Assuming some have cell- phones-what can bind them together? (Let jobs follow you) – stop chasing jobs 

·         On your mobile visit world wide- jobs worth emulating example.

             

Page no. 162

·         Those without jobs belong here.,

Page no. 164

·         How do we start such a “cooperation Epidemic”?

·         Jobseekers?

·         What is the “payoff” for any person to forward our SMS or email to his friends?

·         The “ego “of being the first to have discovered WWJ?  To lay his “claim” of being “FIRST”?

Page no. 165

·         Worth writing to.

Page no. 179

·         For –each jobseeker, we would create 1). Function profile 1). Desig. Profile 3). Salary profile 4).Tenure profile; with PERCENTILE for each profile. Is it beneficial/meaningful to construct a COMPOSITE – PROFILE, for a person? Whom will it help & how?

Page no. 187

·         Read my today`s note to Abhi re: “Happy Birthday” we are offering carrots to visitors, in return for email ID`S of friends/relatives. (30-08-04).

Page no. 189

·         our software only knows, who is getting what job alerts & who is applying against which alerts – but a method to find  a method to figure out, who is getting interview calls from whom & who is getting appointed where.

·         Jobseekers may not think in these terms consciously& yield to our design. They are already used to “Apply online on all jobsites thru a pc. We are merely replacing pc with a mobile. (30-08-04).

Page no. 191

·         Quite so!

·         Turn off the cell-phone –like me. But people don`t because they are afraid  of “missing-out”/being left-out from something vital/important!

Page no. 192

·         Would Func. Profile graph give this feeling to job seekers when they see these for the first time?

Page no. 194

·         For all businesses, competent, humans would be the key “differentiators” while competing. Corporates, who can hire, better executives faster, would get a “completive Advantage. This may lead to a rush for video Interviews on the mobiles & other mobile devices

Page no, 195

·         Somewhat of a “contradiction terms”

·         Business calls vs. calls from friends vs. call from colleagues.

Page no. 196

·         Just look at the emails almost rude/impolite/ cursory disrespect ful! “Reverence” of multitasking! The new god!

Page no. 197

·         Thru WWJ/JAM, not only must we bring “hope” into the lives of millions of unemployed around the world –but bring about a distinct possibility to turn that hope into reality. It would be cruel to tell people, they have no hope of getting a job!

·         In India incoming is free under CPP regime.

Page no. 202

·         With mobility, (thru mobile devices), this would become a wild –fire!

Page no. 203

·         Last week TRAI (telecom Regulatory Authority of India) & this week DOT (Dept. Of Telecom-Govt. of India) denied mobile service providers, inter- circle, interconnect facility. This will only benefit BSNL/Bharti & Reliance –at the cost of consumers!

·         Cell- phone being main device (31-08-04).

 Page no.204

·         Jobsites may feel threatened by WWJ but in fact they will grow/prosper because WWJ will now deliver their content to millions-who were earlier, deprived of this content.

·         Day after tomorrow, Microsoft will launch its own online Music store. But, to play music down loaded from MSN, you would need a device which is WINDOW MEDIA compatible MS is following in the footsteps of Apple`s iTunes/ iPod  paradigm. (31-08-04).

Page no. 205

·         Thru our various “personal analytics” profiles, we are attempting to “design” just such a “Reputation system.”

Page no. 206

·         We will not allow HR mgrs. to view a given persons profile- although, they will be enabled to view the “Aggregate” profile of entire population/sub-sample.

·         E.g.: can there be a back- lash/revolt against WWJ? I don`t think so.

Page no. 207

·         Instead of advertising in newspapers. May be HR managers will use “Relayed SMS, “Inviting candidates to appear for “WALK-IN” interviews within one hour! Spread this message amongst your friends.

Page no. 208

·         Mobile phones will link jobseekers with WWJ.

Page no. 212

·         Could my today`s note (Happy Birthday) fall in this category?  (31-08-04).

·         WWJ/JAM will address this “disparity in opportunity” by making available to unemployed “job opportunities” existing in far corners of the Earth.

Page no. 213

·         This is the “promise” of various profiles (in WWJ). But it is not so apparent or explicit. It will take 2/3 years before this “Reputation system gets recognized as such and embraced by all.

·         I hope people will think this way about WWJ where everyone benefits even if they join for reasons of selfishness (getting a job)

·         I have used this would on page “Refer to friend” on WWJ

Page no. 214

·         I have to “sell” this idea to jobsites/newspapers etc.

Page no. 215

·         Job Advs. around the world are too far scattered on thousands of job boards and may be millions of corporate websites. This “scatter” makes it nearly impossible for the most “needy” (-and may be for the most “suitable”) to “access” this data.

·         WWJ attempts to “aggregate/concentrate” these and then deliver only the “most relevant content” to millions, over their mobiles. So, WWJ is, at once, like a typical “search Engine” a mobile “Delivery mechanism.” This may sound, opposite of “de centralization” & (maybe) emergence of a new “concentration of (information) power. But it is a non-zero-sum game. (31-08-04).



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